Witchcraft, Voodooism, friendship and racism all packed in this season episodes. For Zoe Benson it will be about coping at the school in Louisiana with Headmistress Cordelia.
If Coven can stay away from scary moments that carry a too-strong whiff of real human suffering and instead serve the chills with enjoyable snark, we'll fall under its spell.
Think about what might happen if Stephen King collaborated on a TV series with John Waters. That gets you close to the terror territory staked out by American Horror Story.
The hour packs in sex, sexual violence, violence-violence, some beautiful cinematography and a surprising amount of offhand humor in telling its story of a New Orleans finishing school for young witches.
It's always hard to tell how any series will go, especially one as reliably twisty and turny as American Horror Story, but in its first hour at least, Coven offers a clear entertaining setup for a potentially strong season.