A group of 20 somethings living in New York City. Ben and Cameron work on starting a fashion company, while enjoying their lives in the greatest city in the world.
[It] attempts to hide the fact that it is simply uninspired, barely obscuring that fact with its trend-setting music choices (there is already a free mixtape ready to download on the show's site), anti-fashion clothing, and street talk.
A loose and affectless (but not devoid-of-charm) half-hour, How to Make It in America is either a mostly laugh-less comedy, or an entirely stakes-free drama.
It takes a while to catch on to each character's motivations, and the no-frills script doesn't do a lot of hand-holding. But by the end of the first episode... you feel certain that America may, in fact, be going somewhere.
The road is not easy to travel... There is a fine line between a realistic show that follows characters throughout their day while still being compelling and the show being boring.