The joke at the heart of Sacha Baron Cohen's new comedy The Brothers Grimsby [is] an enjoyable one, even when the film as a whole weaves between being just hilariously foul and incoherently sloppy.
Cohen, brilliant in his craftier and more avant-garde shock-humor roles, is too irritating to make this character likable, much less lovable as the story demands.
Hurting Grimsby most is its misuse of Rebel Wilson, Isla Fischer, Penelope Cruz, Barkhad Abdi, and Gabourey Sibide in broad bit parts that strictly connect one segment to another.
His obsession with anal cavities and what goes in and comes out of them suggest Cohen is auditioning to be the after-dinner amusement at a proctologists' convention.