Bruno is in a panic situation after he messed up his runway presentation. He travels to the United States so he can stage a show that is about to take his career up a notch.
It's certainly not that there aren't a few funny moments in the film. There are, but overwhelmingly, Bruno's stunts are demeaning, they are insulting and they are really cruel.
Draxblog Movie Reviews
December 17, 2009
there are very little or no examples of comedic genius in this film
Wholly unsuitable for children, yet propelled by a nagging puerility that will appeal only to those in the vortex of puberty, or to adults who have failed to progress beyond it.
The only thing Cohen can do is to throw the character's sexuality in people's faces, but there are several brilliant sequences of baiting and utilizing American gay panic that really hit the satirical button.
Add to that a spectacular celebrity-studded finale and you have a very successful, if not quite as original, follow up to one of the funniest films of this century.
if mixed martial arts fans who view the film are forever after afraid of fighters getting aroused during a ground-and-pound session on the mat, then Baron Cohen did the job right.